Stories by Miranda Reiman

Miranda Reiman, an industry information specialist for the Certified Angus Beef Program, can be reached at 785-539-0123 or you can e-mail her at mreiman@certifiedangusbeef.com.

Put more black ink on your bottom line

Thursday, November 12, 2009 by Miranda Reiman

If Walmart were in the cattle business, it would probably serve as an operating definition of “least-cost producer.” People might refer to its cowherd enterprise as the model for slashing expenses.
That’s the way to make more money in this margin business, isn’t it? The simple economic equation is income minus expenses equals profit, so […]

Keys may unlock cellular doors to marbling mysteries

Thursday, October 15, 2009 by Miranda Reiman

Knowing more about marbling helps cattlemen produce the best beef. All four National Beef Quality Audits said consumers want more of it, yet many producers manage so as to inhibit rather than enhance marbling.
Scientists offered new insights at the Reciprocal Meats Conference this summer.
“Three major things affect the beef eating experience: flavor, juiciness […]

Going once, going twice…

Thursday, July 16, 2009 by Miranda Reiman

Sold. That word can be cause for celebration or the beginning of a personal pity party. It all depends on what dollar amount follows that auctioneer’s decree.
Studies have found and quantified just about everything that can make you more money at the salebarn or on the video auction: lot size, breed type, sex, preconditioning […]

It’s possible for producers to have it all

Thursday, May 14, 2009 by Miranda Reiman

Stop trying to get maximum production. No more topping last year’s average daily gains, enough with the peak efficiencies and quit angling for record marbling scores every time.
Does that advice cause a pause?
Reaching those goals takes years of focus, so it can be hard to let go, even if the long-term profitability of your […]

It’s time to get with the times

Thursday, March 12, 2009 by Miranda Reiman

It’s the 1970s. An air-dried Polaroid shows your leisure suit and platform shoes, just before you hop into your pickup and check the CB for friends talking skip.
At home, you play a new video game called Pong but don’t know anything about computers. Radio Shack’s ad on the sports page says you need one. […]

Records are only valuable if you use them

Thursday, May 15, 2008 by Miranda Reiman

Whatever activity you think of, there’s probably a world record. Somebody has licked the most envelopes in a minute, played the longest chess match and worn the most T-shirts at one time.

There are books, Web sites and even news articles that tell of oddities and obscurities that make the list of being the most, longest, […]