Road to greatness paved with records
Even if you have good cattle and everybody knows it based on repeat buyers over the years, they can always get better.
Demand more from your herd
The headline reads, "Beef prices skyrocket." A little more information comes with, "Wholesale beef prices at record levels." Another adds, "Beef exports up 7...
Perceptions, science and business
The ancient Greeks used to debate what people knew and how they knew it. Deeply held convictions have wrestled with science-based knowledge ever since....
What technology cannot do
Cattle farmers need to remember to make sure the farm management technology they're using is working properly and the data its reporting is correct.
Retaining an interest in your cattle
I never thought I would feed cattle, until I got to know more than a few cattle feeders. Some were all about buying low,...
Know the value of quality beef
“You get what you pay for” is a saying that often assumes limitations.
Rookies, quick studies and jumping in
If you want to make herd improvement, by all means, gather all the data and tools and talk to all the people, but at some point you've just got to jump in.
Put more black ink on your bottom line
If Walmart were in the cattle business, it would probably serve as an operating definition of "least-cost producer." People might refer to its cowherd...
Achieving the two important qualities in beef: marbling and tenderness
Marketers try to sell what they have, even if it's not the most complete product on the market. The phrase "guaranteed tender" may sound like it's all that matters, the one true path to great meat. But that's not all there is.
Ranking priorities on a cattle ranch
In an industry where 75% Choice is barely average, cattle need to start with genetics that can reach higher grades than yesterday.













